Snow
Merino Performance Apparel, born in the Southern Alps of New Zealand. Made for storm chasers, park laps and the kind of winters you don't want to end.
Snow Collection
Snow Stories
Behind the Mons Royale Branding
Reposting: Behind the Mons logo. The work that went into creating our new logo (in 2020/21).
NST Ski 2026: Finn Bilous has landed on the podium
From Wānaka to the world stage, Finny B has officially done it again.
How to layer for the backcountry with Natural Selection Tour
“Having gear that works in the toughest conditions is key to surviving. Your layering matters. What’s next to skin matters.”
NST Snow 2026: Snowboard Results from Revelstoke
That’s a wrap for NST Snow 2026, and Mons athlete Gigi Rüf has performed in classic Gigi Rüf style.
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Transparency
We partner with the world’s best in Wool manufacturing to ensure quality, transparency, and ethical production. We are leading the charge in future-proof apparel.
Merino Performance
Merino Wool is at the centre of everything we do. It's nature's performance fibre. Merino keeps you cool when it's hot, warm when it's not, and smelling fresh from first chair to last round.
Our Story
Sometime back in the early noughties, a storm-chasing Kiwi ski bum living out of a ski bag pondered a big problem - his gear wasn't cutting it for both epic mountain missions and post-shred hangs at the bar. Here we are 16 years later.
