Snow
Merino Performance Apparel, born in the Southern Alps of New Zealand. Made for storm chasers, park laps and the kind of winters you don't want to end.
Snow Collection
ASCENDER BASE LAYER
Meet Ascender, our warmest base layer yet.
Built for the coldest days, Ascender is designed for warmth, comfort and technical performance. Its seamless engineered knit construction brings improved movement and seamless transitions between fabric constructions. Strategically placed body mapped ventilation zones increase breathability where you need it most, keeping you comfortable whatever the mountain brings.
Snow Stories
The Knitwear Edit: Behind the threads
Merino knitwear just dropped, and we're following the threads right to the source.
Behind the Mons Royale Branding
Behind the Mons Royale logo, and how we went about recreating it.
NST Ski 2026: Finn Bilous has landed on the podium
From Wānaka to the world stage, Finny B has officially done it again.
How to layer for the backcountry with Natural Selection Tour
“Having gear that works in the toughest conditions is key to surviving. Your layering matters. What’s next to skin matters.”
Learn More
Transparency
We partner with the world’s best in Wool manufacturing to ensure quality, transparency, and ethical production. We are leading the charge in future-proof apparel.
Merino Performance
Merino Wool is at the centre of everything we do. It's nature's performance fibre. Merino keeps you cool when it's hot, warm when it's not, and smelling fresh from first chair to last round.
Our Story
Sometime back in the early noughties, a storm-chasing Kiwi ski bum living out of a ski bag pondered a big problem - his gear wasn't cutting it for both epic mountain missions and post-shred hangs at the bar. Here we are 16 years later.
