Our Story
From the bottom of the world, Wanaka, New Zealand. Mons Royale was founded in 2009 by a freeride skier and a designer. With roots in high-country sheep farming and a respect for the elements, their mission was simple: create high-performance Merino apparel and move the world beyond oil-based synthetics.
HOW IT STARTED
Sometime back in the early noughties, a storm chasing Kiwi ski bum living out off ski bag pondered a big problem - his gear wasn’t cutting it for both epic mountain missions and post shred hangs...
Landing back in Wanaka, he met Hannah, a graphic designer - fresh from working in New York, who matched his love of mountains with creative vision and farming heritage. And Mons Royale was born. Launching with base layers that were anything but boring: bold colours, loud graphics, looser fits. A stark contrast to the dull Merino layers the industry was used to.
“I could see this gap in the base layers on offer, on one hand there were stinky synthetics and on the other hand the Merino brands were a snooze fest.”
Hamish Acland, Co-Founder
AND NOW
Today, Mons continues to push boundaries. We’re driving change in an industry dominated by plastics, choosing progression over perfection to rid outdoor apparel of synthetics. From our Growers Club network of New Zealand Merino farmers to our world-class manufacturing partners, we’re constantly raising the bar for natural fibre performance.
From our headquarters in Wānaka - a mecca for action and adventure sports - we design and test every product in the very same mountains our sheep roam.
CAREERS AT MONS
With our HQ in Wānaka, we also have offices in Innsbruck and Squamish. We're united by a love of mountains, a drive for progression, and a mission to shift the world beyond oil-based synthetics. If you’re looking for a career that blends purpose with adventure, you’ll find it here. Browse our job openings.
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Transparency
We partner with the world’s best in Wool manufacturing to ensure quality, transparency, and ethical production. We are leading the charge in future-proof apparel.
Merino Performance
Merino Wool is at the centre of everything we do. It's nature's performance fibre. Merino keeps you cool when it's hot, warm when it's not, and smelling fresh from first chair to last round.
Merino Science
Merino Wool is 96% better than polyester at sweat management. It adapts in ‘stop-go’ sports to keep your microclimate dialled - warm when you’re standing still, dry when you’re pushing hard.
